For Capgemini, a global leader in digital technology and transformation, digital inclusion – ensuring everyone has access to the benefits of the online world – is a cornerstone of their corporate social responsibility programme. In 2020 they began working with Digital Unite to craft a programme to encourage employees to become Digital Champions, able to help those around them to embrace digital technology.
The resulting platform, Inspire, uses a bite-sized, nudge approach to raise awareness about digital exclusion and its impacts. This boosts employees’ confidence in being able to help and galvanises them to pledge to take action. The programme has already motivated hundreds of staff, including many who had never volunteered before, to give vital support to those at risk of being left behind by the digital world, including family, friends and local communities.
Here's a detailed case study about our work with Capgemini to design Inspire